If you are a webmaster, online marketer or a digital publisher of any sort then you must be familiar with the importance of a high quality banner. A good banner can make the difference between conversions and no conversions. It’s no rocket science to know that no online business can sustain without conversions. So, designing a banner that catches the eye of the visitor is very important.
It’s obvious to see that most newbie webmasters and digital publishers use free tools that create colourful banners. If you are an experienced marketer and know what you are doing then there is no harm in using the free tools. However, for newbies and more conversion oriented marketers and webmaster I highly recommend the paid tools and services available online. What you get are authentic and experimented designs that look both professional and attractive.
I have found 5 best sites which provide best tools and services to design online banners out of which 3 are free and 2 are paid. With the help of these sites you can create online high quality banner designs. Here is the list of the sites.
Fotor – Banner Maker (FREE)
Creating a banner with this online tool by Fotor is a step by step task. You start off with selecting the dimensions of your banner and then it’s basically up to your creativity what you make out of it. The interface is easy to grasp.
You are provided with a tools panel on the left side that helps you to edit/add text, clipart or change the background. On the right hand side we have the images panel that helps in adding images to our banner from computer or the web.
With Fotor you have two options to start off:
- Select a beautiful pre-built template from hundreds of available templates and edit it to suite your requirements.
- Start from scratch and go on with building something new.
The predefined templates are recommended for users who are looking forward to a quick workaround on building a decent banner.
Put your width and height and click the Start Now button. This site provides free services of creating online banners.
This free online banner maker can help you with designing a banner of any size with great ease. The website looks very straight forward, no show off there. There may not be so many features in BannerFans Banner Maker.
Choose the size, colour and gradient in the Layout section and move on to the Text & Fonts section to add/edit the text on your banner. Put more detailing to the banner via Shadows & Effects section. Then you select a border style and move on to select a download format. BannerFans can output the banner in either .PNG, .JPG or .GIF formats.
This site also provides free services of creating online banners.
Banner Ads Creator (FREE)
A very basic and free online banner maker that provides all the basic functionality needed to create a banner. Start with defining the dimensions of your banners and then hit start to start making your banner.
You can insert images from external sources or select from the collection. The tool provides the ability to change the background by either selecting from the wide range of predefined textures and designs available or uploading a custom background image.
Creating an attractive banner is very much possible with this free tool because of the beautiful backgrounds, textures, graphics, objects and effects available.
HTML 5 Maker (FREE & PREMIUM)
This is a tool not meant for creating a static banner but something more Web 2.0 type. HTML 5 Maker can output web animation in .SWF format. You can add images from external sources create multiple slides and delay each slide by different time units.
The animation are compatible with most major online publishing platforms like Google AdWords, AOL, Yahoo’s RightMedia and OpenX platforms.
Note: This is a very robust online resource to create animated banners but the FREE version lets you create one animation only and that too with watermark. The smallest of a watermark is enough to put off any online publisher. So, there are premium plans available to let you get more out of the application. For more regarding premium plans click here.
Bannersnack (FREE and Premium)
Yet another outstanding online app available to make animated or static banners online. In my opinion, bannersnack offers a wider range of templates and features as compared to other online resources available. Bannersnack pressures more on conversion as compared to just hollow clicks, it is therefore very handy for both newbie and professional digital publishers. It also allows creating image banners such as image banner for advertising of a product for sales purpose, etc.
Their banners are also compatible with Google AdWords, AOL, RightMedia and other major platforms.
You get access to all the premium features of BannerSnack banner make with it. Other premium plans let you get access to other premium services by the company and gives ad campaign bonuses. For details regarding plans click here.
To conclude, the Banner Pro subscription is enough for the general digital publisher.
A Fiverr Gig ($5)
If you don’t want to create banners by your own then you can simply hire a freelancer or subscribe to an online banner designing application to produce a nice and performing banner too.
It’s easy to lose time and make waste efforts into creating banners that do not actually work i.e. they fail to bring in sales or clicks. So, the best thing would be to leave the work to an expert. You can get a great banner made by a professional for just $5.
Head to the Fiverr.com website and look for graphics gigs that suite your needs.
There are plenty of free and premium tools & services available in the market to choose from when making a banner online. But Bannersnack and other premium services easily beat the competition with their highly professional products.
In short, if you are a normal user and willing to create your own free banners then i will suggest the “fotor-banner maker” is best for for creating free online banners or if you are a serious online marketer then go for the paid services. Trust me; they are worth the price tag.